Can Big Data Predict the Next Bestseller?

Can Big Data Predict the Next Bestseller?

Whether it’s music, sports, or the IT industry, everyone has begun to harness the power of big data. And the publishing industry is not to be overlooked. Publishing, like the music business, is built on big-ticket hits. It’s not easy, however, to predict which books will be bestsellers. It’s remained an enigmatic art form that … Read more

Find out How Big Data Can Help Businesses in Achieving Repeated Sales

Find out How Big Data Can Help Businesses in Achieving Repeated Sales

Every business, particularly in today’s highly competitive business environment, requires new customers in order to survive. However, seasoned entrepreneurs will tell you that while pursuing new customers, it is critical to respect and retain existing ones as well. Existing customers are the most convenient and reliable source of additional revenue. Today, digital data enables businesses … Read more